Last night myself and a handful of other Milton Keynes based bloggers headed to Benefit in Debenhams for a sneak peek at the pre-launch of the new #BenefitBrows range. I’ve still got almost an entire pot of my Anastasia Beverly Hills Dipbrow Pomade to use up, but regardless I was still keen to try out some of Benefit’s new range and perhaps add a few favourites to the makeup kit!


On arrival the lovely girls at Benefit greeted us with an adorable goody box, along with a cheeky flute of prosecco too. Seeing women who are so passionate about the brand is refreshing, and it fills you with confidence that these products are absolute winners, because come on, these girls know their stuff! There is a huge collection of new products, too many to talk about in fact, but I thought I’d highlight a few of my favourites for you.


Grooming Tweezer & Brush


I can honestly say that the best tweezers I’ve ever use (and believe me, I’ve tried lots) are the ones from the Benefit Brow Zings, though while these are good they are of course rather ‘mini’. Introducing, the new Grooming Tweezer & Brush! Not only are these a nice, standard size for a good grip, but they’re absolutely beautiful and feature a gorgeous design. To add to their brilliance, the slanted tweezers are coated with diamond dust to firmly grasp and pluck even the finest hairs. Better still, there’s a brush on the end to ensure you can access every last stray hair.

Gimme Brow Volumizing Eyebrow Gel


Available in Light, Medium and Deep, the Gimme Brow Volumizing Brow Gel contains tiny microfibers that adhere to skin & hairs, creating natural-looking fullness and definition. If like me you like full, thick brows, groomed to perfection, this product is the one for you!

Ka-Brow! Eyebrow Cream-Gel Colour


The Ka-Brow Eyebrow Cream-Gel Colour comes in six shades from Light to Deep, offering the perfect level of consistency for a smoothly defined, perfectly shaped brow. Complete with an angled brush, which by the way is incredible, you can really get a good application. With this product you can completely transform the shape of your eyebrows, and trust me when I say it does not budge. Hayley and I spent a good minute or so rubbing the line of product that we’d applied on our hands as a test, and it just didn’t come off. Hayley even destroyed a pretty sturdy remover pad in the process, which I think is a good advert for the product!

BROWVO! Conditioning Eyebrow Primer


Containing keratin & soy proteins, the BROWVO! Conditioning Eyebrow Primer helps brows appear thicker, conditions them and also extends the wear of your other brow products. This product preps them perfectly before you go ahead and apply your other #BenefitBrow favourites!

Precisely, My Brow Eyebrow Pencil 

benefit-brow-bloggers-event-browpencil-1 benefit-brow-bloggers-event-browpencil

I’m a sucker for an eyebrow pencil, and the Precisely, My Brow Eyebrow Pencil ticks all the boxes. Again available in six shades there’s something for everyone, and its twist-up, non-sharpen tip is ideal. To add to its perfection, its built-in spoolie-brush makes this a winner for me. Claiming to last 12 hours and completely blendable, this pencil needs to make its way into your makeup bag!

Ready, Set, BROW! Clear Brow Gel

And now, for my favourite product. The Ready, Set, BROW! Clear Brow Gel is the only tool you need to set your brows for the day ahead. Apart from the handy quick-dry feature, the best part for me is that its 100% invisible, so you won’t risk ruining the hard work that you’ve just put into creating your perfect eyebrows! Thank you Benefit, you’ve saved me from haywire brows!

benefit-brow-bloggers-event benefit-brow-bloggers-event-5 Having tried out a large selection of the new #BenefitBrow range, I’m seriously impressed, and to top it off the silver, minimalist packaging is b-e-a-utiful. With many of these products retailing for £18.50, they’re not going to break the bank, and if you ask me they’re 100% worth trying out.

The evening was really lovely, and having my brows done by the gorgeous Benefit ladies was great as I finally learnt the do’s and don’ts of perfecting that ever important brow game. A huge thank you to Benefit for having us! Make sure you let me know your favourites from the new range in the comments below!



Grooming Tweezer & Brush | Gimme Brow Volumizing Brow Gel | Ka-Brow Eyebrow Cream-Gel Colour | BROWVO! Conditioning Eyebrow Primer | Precisely, My Brow Eyebrow Pencil | Ready, Set, BROW! Clear Brow Gel


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